A new conference introduced by Rhizome, Seven on Seven paired seven leading artists with seven game-changing technologists in teams of two, and challenged them to develop something new --be it an application, social media, artwork, product, or whatever they imagined-- over the course of a single day. The seven teams worked together at locations around the New York City on April 16th, 2010, and unveiled their ideas at a one-day event at the New Museum the following day.

All documentation videos courtesy of Wieden + Kennedy New York.

Seven on Seven was made possible through the generous support and collaboration of Wieden + Kennedy / PIE. Additional lead support was provided by Betaworks and Google. We would also like to thank our media partners, Mashable, Mediabistro, ReadWriteWeb, Mozilla, and PSFK, our designers FUTURE FRIENDS, and Kickstarter, Parsons The New School For Design, and Wieden + Kennedy New York for generously devoting space for the teams to work.